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Built-in Sponge for Dior Powder

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By: Jamie Matusow

Editor-in-Chief

Christian Dior turned to Alcan Packaging Beauty to design its Diorshow Powder packaging. The packaging features a patented system where the product is dispensed directly into the sponge. This innovative packaging design earned a spot as an International Package Design Award finalist (see page 44).

The cap is engraved with the initials “CD”, and both the cap and the ring around the base of the jar are finished in gloss silver metallic.

More information: www.alcanpackaging.com.

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